Agency_ JWT Sydney
Brand_ Bayer
Prod Co_ Resolution
Director_ Tim Dyroff
This breath-taking piece of CGI animation takes you into the world of an unborn child as it grows from gestation to birth. Directed by Tim Dyroff, who guided the VFX team as they created this miracle of life, unfolding with uncanny warmth and a sense of discovery. This project was beautifully realised by our 3D team who used their finesse to create the life-like skin textures, fluids and movements of a growing baby. It has been a special opportunity for us to collaborate with Bayer and JWT to take audiences into this unprecedented territory.
How to make a baby in 8 weeks using all the tricks of the trade for this stunning spot.